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To an average person, new changes made to G suite looks like it was only meant for aesthetics and minimal design. But let me assure you that there is more to the story.
Very few people seem to understand the idea behind the implementation of Google’s new branding.
I am someone who has tried out and learned many things, and I see things are sort of interconnected. So, let’s look at Google’s new logo designs based on its branding, design, user research, and business aspects.
Branding :
Some users are complaining about the new oversimplified designs. Hello?
Have you seen the Adobe logo line up? And all their thousands of oversimplified software logos?
Customers are always right, and business people know that. The price you will be paying trying to distinguish these applications is worthwhile for google, since to new users…
